Innovation

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INNOVATION

THE XTC TRENDS TREE

CONCEPT GENERATION METHODOLOGY

XTCSCAN DATABASE

CLIENT AREA

“Beware of imitations!”

The world of innovation according to XTC

Thanks to the wealth of experience we’ve gained over the years, we at XTC view innovation both critically and objectively. For a product to be added to our XTCscan™ database, it’s not enough that it be labelled “new”. We’re all too aware of the seemingly magical power of this much-touted adjective, so we’re especially wary of those who use it too liberally.

As such, we make a point of including in the XTCscan™ database only products that we have objectively deemed to be innovative according to our strict definition of the term: products that introduce both new characteristics and potential benefits to consumers.

These innovative characteristics and benefits, which we seek out and analyze worldwide, constitute a precious source of inspiration that ultimately benefit our clients.

Insight of successful ingredients of XTC methods

Observe, examine, detect, digest, decrypt, assemble…
These are some of the ingredients used by XTC experts to support our clients in developing highly value-added and differentiated products.

Events

New: Future Food .1, The XTC Food Trends Report

The XTC FUTURE FOOD .4 report is a tool for conducting prospective, global and horizontal analyses. An indispensable tool for framing your innovation strategy. A must-have in today’s food marketplace.

More information

XTCscan TM is the worldwide database of Innovative food products

Updated daily according to strict criteria, the database can be used anytime to find out about the latest innovations being offered to consumers the world over.

It allows users to conduct searches by cross-referenced criteria and keywords covering any and all areas of interest, be they R&D, marketing, packaging, design and so on.

Innovation Intelligence - European Private Label Innovation Panorama - World Innovation Panorama - World Health Food Innovation Panorama - Ad Hoc Studies - Consulting - Product searches - Innovation Seminars -Trade Show Reports - XTC Trends Tree - XTC Genesis Method - XTCscan database - New products - SIAL - FMCG (Fast Moving Consumer Goods) / CPG (Consumer Packaged Goods) - new products database - monitors worldwide product innovation - new product - customized intelligence - NPD - New Products Database - trends and innovation - CPG / FMCG industry trends & drivers - Food industry - monitoring trends and innovations - Private label innovation - Food innovation database - Food and drink new products - Global new products - food innovation - new claims - new ingredients - innovative products - product development and innovation - new product database - NPD - new product development - product launch - new product forecasts - FMCG trends - NPD process - market insight - new product ideas - ideation process -innovative ideas -new concepts - ideation sessions - category analysis - Food Innovation Lab - insight - XTCscope Private Label Innovation

XTC North America (USA - Canada)
Phone: +1-514-524-8282
contact@xtcworldinnovation.com

XTC Latin America
Mexico and Central America : (00.52.55) 5525-5200
South America: (00.54.11) 4954-2001
contact@xtcworldinnovation.com

XTC Europe
Phone : +33 (0) 1 4700 7400
contact@xtcworldinnovation.com